Digital Sales & Marketing
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Free digital sales and marketing courses

Immediately start seeing better digital sales and marketing results with dozens (and counting) of free online courses inside IMPACT+.

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Digital Sales & Marketing World 2021

The premier, hybrid event for growth-focused business leaders, digital marketers, and sales pros. Virtual passes are free for IMPACT+ Pro members. In-person passes on sale soon.

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Digital sales and marketing services

Discover the full array of IMPACT services, including inbound marketing training, web design, paid media management, and more.

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They Ask, You Answer
They Ask, You Answer
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Free They Ask, You Answer course

Learn the principles of the They Ask, You Answer by taking our most popular course, taught by Marcus Sheridan himself.

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Hire a coach

Turn your company into a high-performing digital organization with our flagship coaching program, Digital Sales and Marketing Mastery.

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Case studies

See dozens of examples of companies succeeding with Digital Sales and Marketing Mastery and They Ask, You Answer.

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They Ask, You Answer, the book

“One of the 11 Marketing Books every CMO should read.” — Forbes

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Virtual Selling
Virtual Selling
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Virtual Selling Mastery

Equip your sales team with proven methods to connect with today’s buyer, shorten the sales cycle, and close more deals, faster.

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Virtual Selling Summit

Your one-day virtual selling crash course! Today, sales reps are struggling to sell remotely. Learn how to close more deals in a virtual world.

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Video
Video
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Free video sales and marketing strategy course

Zach Basner teaches you the fundamentals of making video for sales and marketing work inside your organization.

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Video Sales and Marketing World 2021

Video Sales & Marketing World 2021 is in the works. In the meantime, enjoy the 2020 event on-demand - free for IMPACT+ Pro Members.

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The Visual Sale, the book

Learn how to use video to ignite sales, accelerate marketing, and grow your business in a virtual world in this book from Marcus Sheridan and Vidyard’s Tyler Lessard.

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Master video inside your organization

Video is a critical component of any high-performing digital sales and marketing program, and is a key part of Digital Sales and Marketing Mastery.

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HubSpot
HubSpot
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Free HubSpot sales and marketing courses

Taught by Carina Duffy, IMPACT’s lead HubSpot trainer.

Marketing automation mastery (with HubSpot workflows)Marketing automation mastery (with HubSpot workflows) Inbound lead generation and conversion optimizationInbound lead generation and conversion optimization Getting started with sales technologyGetting started with sales technology

HubSpot Training Day

Following INBOUND 2020, IMPACT and HubSpot co-hosted a full-day of deep dive sessions to help HubSpot users get the most out of the new features fast! On-demand access is free for IMPACT+ Pro Members.

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HubSpot training and implementation

Maximize your investment in HubSpot's marketing, sales, or service platforms with guided training and implementation services.

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Web Design
Web Design
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Website Optimization Summit 2021

March 23, 2021, 25+ Speakers/Sessions, Free for IMPACT+ Pro Members or $59 for a day pass.

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Website design and strategy services

Get a beautiful, user-friendly HubSpot or Wordpress website that is easy to update, consistently generates leads and revenue, and grows with you.

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The definitive guide to growing your company in the digital age and a business philosophy that has now been embraced by thousands of companies around the world.

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THEY ASK, YOU ANSWER

The definitive guide to growing your company in the digital age and a business philosophy that has now been embraced by thousands of companies around the world.


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Order the New Edition

They Ask, You Answer has helped countless marketing and sales teams around the world connect with buyers online and achieve astounding revenue growth. Now, it’s your turn.

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What Readers Are Saying

“[They Ask, You Answer] is practical, easy to digest, and will leave you excited to walk into work the next day and begin fundamental change. I bought copies for my whole team!”

Dan G.
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“Marcus Sheridan knocks it out of the park with the most motivating, tactical, and informative book on content marketing out there.”

Bella V.
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“I haven’t felt more inspired since starting our company 12 years ago. I highly recommend that you buy “They Ask, You Answer” and get to work.”

Greg K.
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“This book sets the foundation for all your marketing efforts. You will no longer see marketing as a complex or gambler’s game of attracting sales … exhilarating experience.”

Doug M.
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What Is They Ask, You Answer?

They Ask, You Answer is a business philosophy which, when embraced fully, will make you the most trusted voice within your industry. And it begins with an obsession of understanding the answer to one question: “What is my customer thinking?”

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WHO IS MARCUS SHERIDAN?

Dubbed a “web marketing guru” by the New York Times and recognized by Forbes as one of 20 “Speakers You Don’t Want to Miss,” Marcus Sheridan is a world-renowned author and keynote speaker. When brands and organizations want to get out of a rut, they call Marcus.

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Book Marcus to Speak

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Want to Book Marcus to Speak?

Marcus Sheridan is known for his unique ability as a keynote speaker to excite, engage and motivate live audiences. Learn why hundreds of event professionals trust Marcus with their audience.

Book Marcus for Your Event